Keyword Marketing
Welcome to ground zero.
This is exactly where to begin your Search Engine Optimization journey. I am honoured to lead you, step by step, to a clear understanding of what SEO can do for your Canadian Small Business.
Let’s begin:
A business needs a niche.
Every niche has a hierarchy of keywords.
These keywords are phrases that your prospective customer types in to Google.ca.
Google.ca then retrieves lists of websites, based on the keyword, and these are called Search Engine Results Pages (SERPs).
The higher your website’s position in Google.ca’s SERPs… the more relevant website traffic you will receive.
What happens next is a reflection of your business model, or how you are communicating it through your website content.
Having daily loads of targeted web traffic is by far the very best of online opportunities.
An SEO is a Keyword Expert
I am not a content expert, but a Search Engine Optimizer, which means I am an expert in Keyword Marketing.
I have specially tailored this as a quick introductory service, for business owners across Canada to take that first step into a new realm of advertising.
We will locate and collect:
- Your websites core keywords
- New profitable keywords
- Create a keyword “avalanche” strategy.
Typically we can spend about 30 minutes together on a video call, and I can share my screen while we discuss ideas.
You’ll see my keyword tool generate potential phrases, while showing the competition, PPC (Pay per click) Costs, and the Search Volume.
We’ll then target the highest volume, lowest competition, and highest PPC cost keywords, in order to create a profit based strategy.
What’s after finding my Keywords?
Then, if you are going to go it alone, I will recommend a keyword “avalanche” strategy.
The “avalanche” is a tribute to a very old SEO tactic… tried, tested, and true.
Recommended “Avalanche” Strategy
When our introduction together is closing, you will be left with an avalanche strategy to deploy on your own, or I will recommend that we do a full SEO Consultation together.
This will give you a full website audit, where you can then learn the specifics, on how to go even further. And finally, if you would like me to take the wheel completely, and steer you to page 1 – then your best bet is my Small Business SEO Authority Package.
